Buying a car or any vehicle for that matter can be a challenging exercise.
Since it is a huge investment and a financial commitment that is spread out over a long period of time, people normally take it quite seriously.
They want to know that they are taking the right decision before finalizing the deal with the vehicle dealership. One of the most important pieces of information is the estimated price of the car.
Since each dealership might vary in the amount of the car and the add ons to the regular vehicle, people want to have a standard by which they can determine the actual price of the vehicle.
Even before the folks wanting to buy vehicles had the need to know the actual price of the vehicle, the dealers themselves needed a standard by which they could determine the value of vehicle. They needed a price list guide, which could be used as a handy reference for pricing their vehicles. The need for such a guide was even more vital for used cars.
This need was effectively met by Les Kelley during the early 1920’s. Les Kelley was in the business of acquiring old cars and selling them after thoroughly overhauling them. When he needed more cars to sell, he sent a list to other dealers, which contained the car models he was interested in and the price he was willing to pay for them. This list became an authoritative guide that most dealers used to price their vehicles.
Les Kelley later published his list officially and called it the Blue Book after the Social Register, since it contained a lot of important information. Today, the Kelley Blue Book Value serves as an authoritative pricing guide for dealers as well as vehicle purchasers who want to buy old or new cars, motorcycles, RVs and virtually any kind of vehicle on the road.